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I don’t know how to put it any more bluntly: Parents are lousy at promoting their own high school athletes to college coaches. And once they start down that road, they put their children in a deep hole.
Recruiting is far more time sensitive than parents have a clue about. Every day counts from the time an athlete enters ninth grade (eighth grade for boys basketball). Scoff at that if you will, but do so at your athlete’s peril.
Your child is in a four-year race. Knowing that, why would you start in the third of fourth year of the race while many of your kid’s competitors have begun in Year 1 or Year 2? Get it? While you sit back, many other parents are out there properly working the system.
As a result, they are:
- On coaches’ recruiting radars; and
- Moving forward in the process.
So, ask yourself this question: Are we standing still, as in doing nothing, or are we moving forward, as in being competitive in the recruiting race?
Starting early is the first thing parents usually miss. As they say: “If you ain’t in it, you can’t win it.”
At National Scouting Report, we do practically everything necessary to promote a prospect to college coaches, but we can’t start until parents look at us and say, “Let’s get rolling!”
From sending regular updates to coaches to editing video to hosting a 24/7 accessible website to giving kids a personal scout to work with every day, and really a lot more, we do it all. It a bunch of work, and it’s not a one-time deal. It is continuous. Few parents can, or will, do that. But that is what it takes for kids to get noticed by coaches — initial contact with easily accessible info from a reliable source repeated over and over again.
This digital age we are in has too many parents thinking they can do almost anything well enough to impress college coaches. They have a high-powered camera, a digital video camera and a computer with editing software and suddenly they are experts. They are so far from being in the right position to impress college coaches that it is absurd.
But they think they can shoot and edit videos like NFL Films. They can put together a resume that gets to the heart of what a coach wants and needs to see. They can do everything their athlete should ever desire to effectively connect with college coaches.
Sorry to break it to you, but that’s bizarre thinking.
That is why when you walk into a college coach’s office, one of the first things they tell you is that they are inundated with information from parents that they never look at.
Why?
Coaches will tell you repeatedly: “Have you ever heard of a parent who didn’t oversell his or her kid? The stuff we get is pretty much a waste of time.”
Yes, remember that big package you sent to coaches in May? It’s sitting in a corner somewhere collecting dust.
Parents should start with a highly reliable source, one that will reach as many college coaches as possible, not just a handful. Then you can go to work and make things happen.
National Scouting Report is a proven place to start.
What’s your opinion? Please let us know.
National Scouting Report is dedicated to finding scholarship opportunities for athletes who possess the talent, desire, and motivation to compete at the collegiate level. We’ve helped connect thousands of athletes with their perfect college.